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Wednesday 16 January 2013

SHORT FILMS - A COMPARISON


SHORT FILMS - A COMPARISON (poster) 



This particular poster represents a film on child labour, and how small poor children are driven into child labour instead of education. However, by looking at the poster, it is understood that the child gets some sort of education and that delivers a little happiness into his life as it id obvious by the smile on his face, holding a book in his hand, and there is a small phrase at the bottom of the poster that says "all he needed was a hero" which indicates that someone somehow helped him out and lead him to taking a positive step.


This film is again, representing poverty, but in a completely different way than the first one. The entire problems and circumstances of poverty in this film are shown by a simple story in reference to the relationship of a brother and a sister belonging to an under-privileged household. Yes, they are given the rights of education, but for a poor child, just being educated does not mean everything. This film shows the two siblings sharing one old pair of shoes because they cannot afford new ones and feel embarrassed and ashamed to tell their father they need another pair. Can little education buy them shoes? I do not think so.

Hence, the two films are completely different while catering to the same genre. So basically, Genres can remain the same, but if the ideology differs, the entire text will create a completely different meaning and deliver a completely different message in its own way.

MY GENRE is also alike. As mentioned in my proposal, i will be making a film on child labor and poverty on my own maid. This genre belongs the 'art and drama'. My audience will be little, however, my film will create social awareness which is my mian goal. This is one reason why i have chosen such a topic.



MY INSTITUTION : INDIAN FILM INSTITUTIONS - SHORT FILM PRODUCTION a closer look

Films Division
The institution named Information Films of India was renamed to The Films Division in 1948. The headquarters of Films Division is located in Mumbai, the film city of India. They have got sub-units in Delhi, Bengaluru and Kolkata. It is a well equipped organisation. The major goals of the films division includes making the people aware of the changes in the society and educating them, implementing programmes on a national level, uphold our pride before Indian and foreign audiences etc. Their major functions are the following: Films division releases a short film once in a week, usually Friday. This is done in 15 important languages in India. They keep a record of the entire history of Indian cinema since Independence. They also have the responsibility of Mumbai international film festival. They produce many creative documentaries and short films as well.

National Film Development Corporation
National Film Development Corporation (NFDC) was established in 1975 in order to increase the quality of cinema released in India and to integrate more technology into audio-visual aspects of cinema in India. Corporation takes effort to produce creative low-budget films and thereby promote upcoming film making talent in India. NFDC finances and assists the production of such films, they look after the post-production works if any, and they also makes an effort to distribute such cinema through notable channels. They also conducts many film festivals in India. The largest trust in Indian cinema field, The "Cine Artistes Welfare Fund of India" is set up by the NFDC.

Directorate of Advertising and Visual Publicity
This directorate work almost as the PR section of various ministries and looks into the publicity matters of these organs. This include publicity through print media, outdoor display media, electronic media and nowadays internet too. They publish brochures, diaries, calendars etc for various ministries, they create hoardings and flush boards. They create small short films and advertisements for the publicity of various ministries. Nowadays they look after internet media too.

Film and Television Institute of India, Pune
The Film and television Institute of India is popularly known as the Pune Film Institute. Unlike the other institutions mentioned above, the Pune Film Institute is a training organisation, a film school to be precise. The Institute grooms film students for their talent in film making, editing, camera, sound and other similar aspects of a film. The students get the opportunity to be exposed to national and international cinema, learn various aspects of cinema, make their own short films etc. The institute enters these creative films by students to various film festivals. Many cinema by these students have won many awards. Satyajit Ray Film Institute is another film school like this situated in Kolkata.

Satyajit Ray Film Institute
Government of India established  Satyajit Ray Film & Television Institute in 1995 as an autonomous academic institution under the Ministry of Information and Broadcasting.The Institute was subsequently registered under the West Bengal Societies Registration Act, 1961. Located at Kolkata and named after the legendary film maestro Satyajit Ray, the Institute, the second of its kind in the country, is a National Centre offering post-graduate diploma courses in Film and Television. Besides offering regular full time courses, the Institute has plans to undertake project development, funding and production of fiction and non-fiction films.
All these institutes help in improving cinema as an industry and as an art form in India. They have been doing a noble work for so many years. It is because of the presence of these institutes that our films are at a level where they are at present. Further growth of cinema as a medium is expected from them.

REFERENCE TAKEN FROM

Now coming to my own words, i chose to do this particular research since i will be involved in making a short film myself, showing our Indo-Pak culture, hence it was important to study small organizations of India that indulge into production of short films and cultural and social documentaries.

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